Inside AdSense: Happy Birthday AdSense

Inside AdSense: Happy Birthday AdSense: "AdSense is turning eight years old tomorrow! Growing to over two million publishers worldwide since our launch in 2003 , we want to thank al..."

Inside AdSense: AdSense for mobile content in 15 new countries

Inside AdSense: AdSense for mobile content in 15 new countries: "We’re excited to announce the launch of AdSense for mobile content in 15 new countries: Argentina, Brazil, Chile, Colombia, Czech Republic,..."

Inside AdSense: AdSense is in town: Join our publisher event in th...

Inside AdSense: AdSense is in town: Join our publisher event in th...: "How can I make the most out of my AdSense revenue potential? Which opportunities are coming from current trends on the online market? How ca..."

Inside AdSense: Key policy takeaways from AdSense in Your City

Inside AdSense: Key policy takeaways from AdSense in Your City: "If you follow our AdSense blog you may have heard about our AdSense in Your City events. We love the opportunity to meet publishers in pers..."

Inside AdSense: New Interface Wednesdays: Multi-dimension reportin...

Inside AdSense: New Interface Wednesdays: Multi-dimension reportin...: "We've been listening to your feedback for more reporting and better insights into your data and are pleased to share a powerful new feature ..."

Inside AdSense: Optimize your site with Affiliate Exclusive Opport...

Inside AdSense: Optimize your site with Affiliate Exclusive Opport...: "It’s that time again. Google Affiliate Network Exclusive Opportunities are back. As a reminder, this limited time opportunity enables you ad..."

Inside AdSense: Clarifying our ad implementation policies

Inside AdSense: Clarifying our ad implementation policies: "We’ve recently made some changes to the language of our program policies. We highly encourage publishers who have signed the AdSense online ..."

Inside AdSense: Western Union payment options spreading throughout...

Inside AdSense: Western Union payment options spreading throughout...: "We’re working hard to give more of you more payment options. As part of our continued efforts to expand globally, we’re excited to announce ..."

Inside AdSense: AdSense Indonesia is now on Twitter

Inside AdSense: AdSense Indonesia is now on Twitter: "Selamat datang publisher Indonesia di @IDAdSense ! We’re excited to let you know that our Indonesian Twitter account has officially launch..."

Inside AdSense: Add +1 to help your site stand out

Inside AdSense: Add +1 to help your site stand out: "(Cross-posted on the Webmaster Central and Social Web blogs) When we introduced the +1 button in March, Google search took a small step..."

Inside AdSense: Submit to the Doodle 4 AdSense showcase

Inside AdSense: Submit to the Doodle 4 AdSense showcase: "We’ve heard some amazing stories over the years about how AdSense has changed your businesses and your lives. Whether allowing you to retire..."

Inside AdSense: New Interface Wednesdays: New report available by ...

Inside AdSense: New Interface Wednesdays: New report available by ...: "Have you ever wanted to understand your AdSense performance based on where your users are? Now you can do just that with the countries repor..."

Inside AdSense: Surgery Squad lifts CTR and enhances revenue with ...

Inside AdSense: Surgery Squad lifts CTR and enhances revenue with ...: "Surgery Squad adds a third ad unit to its pages to boost performance and AdSense earnings by 200%. SurgerySquad.com educates patients about..."

Inside AdSense: New Interface Wednesdays: Combine and Chart Featur...

Inside AdSense: New Interface Wednesdays: Combine and Chart Featur...: "These features are found in the Performance Reports tab, under Custom channels. Depending on the number of channels you’re using, you might ..."

How to place Google Adsense ads and increase my earning : Video

AdSense in Zurich, Adsense in your city

Inside AdSense: Great speeches, great people, great atmosphere: Ad...: "Two weeks ago, we had the pleasure of welcoming 120 of our publishers from Germany, Switzerland, Austria, Italy, and France at an AdSense pu..."

Inside AdSense: New Interface Wednesdays: CrowdGather gets more ef...

Inside AdSense: New Interface Wednesdays: CrowdGather gets more ef...: "CrowdGather uses the new AdSense interface to efficiently track and improve performance across its large network of forums. CrowdGather.com..."

Inside AdSense: Western Union now in Mexico

Inside AdSense: Western Union now in Mexico: "We constantly strive to provide more payment options to our publishers around the world so you can receive your earnings as safely and quick..."

How to Increase my website Adsense ad Revenue with Kontera

Learn how to Increase your Adsense earning today

Tutorial : How to Create adsense channels, Set Up Adsense Channel

Learn how to adding a custom and URL channel to your Adsense ad units

Adsense New Interface Wednesdays: CrowdGather gets more ef...

New Interface Wednesdays: CrowdGather gets more ef...: "CrowdGather uses the new AdSense interface to efficiently track and improve performance across its large network of forums. CrowdGather.com..."

Japan Needs Help, Donate your ad cents and dollars to save

Donate your ad cents (and dollars) to help Japan: "A few weeks ago, we posted about how you can help Japan by donating via our crisis response page. We’ve been working to enable you to direct..."

Adsense Secret : How does Google Adsense Work

Google Adsense Secret, How Google Adsense Works

Presenting the new AdSense mobile interface

Introducing the new AdSense mobile interface: "Today, we're happy to announce a new beta AdSense interface optimized for mobile devices. Now, when you visit www.google.com/adsense on you..."

New AdSense interface new home page

New home page for the new AdSense interface: "We’ll now be showing you earnings for today, yesterday, this month so far, and last month as well as any unpaid finalized earnings and most ..."

Now you can help Japan with your AdSense earnings

Inside AdSense: Help Japan with your AdSense earnings: "You may have already seen some of Google’s various efforts to help Japan in the wake of last week’s 8.9 earthquake. We’ve heard some inspira..."

How to make ads loading faster for AdSense for content

Inside AdSense: Making the web faster for all AdSense for content ...: "At Google, we spend a lot of time working to make the web faster. Your site is no exception. And today, as part of this vision, we’re please..."

Inside AdSense: +1 to great web content

Inside AdSense: +1 to great web content: "Most successful AdSense publishers have something in common: users who are passionate about their content. Today we’re making it easy for th..."

Inside AdSense: The ads you’ve been searching for: Introducing AdS...

Inside AdSense: The ads you’ve been searching for: Introducing AdS...: "Here at Google we’ve put a lot of work into displaying the best ads on search results pages, and we want your results pages to benefit too. ..."

Inside AdSense: The do's and dont's to increase cost per click

Inside AdSense: The do's and dont's to increase cost per click: "In previous blog posts we’ve explained what RPM is and how it's influenced by what users do when they come to your site. We want to take thi..."

Inside AdSense: New home page for the new AdSense interface

Inside AdSense: New home page for the new AdSense interface: "We’ll now be showing you earnings for today, yesterday, this month so far, and last month as well as any unpaid finalized earnings and most ..."

Two new optimizations guides: One Click Optimizer and Optimizing

Two new optimization guides: the One Click Optimizer and the Optimization Lab.

These guides have been designed to provide you quick and easy-to-implement optimization tips to help you maximize your site’s revenue and performance.

One Click Optimizer

Do you own a news site, a classifieds site, a game site, a forum, or a blog? This guide will give you best practices for ad location specifically for your type of website. Try it now to optimize the placement of your ad units, link units, and search boxes!

Optimization Lab

Would you like to get simple but effective tips to increase your clickthrough rate, boost your impressions or lift your cost per click? The Optimization Lab can help. Adsense optimization team has put together this guide to help you maximize your revenue as effectively as possible using our best practices.

What are updated new features of New AdSense interface ?

1. Google has changed the default metrics shown on the Home and Performance reports pages based on strong feedback that most of you prefer to view your earnings at the page level rather than by ad unit. As a result, they’ve switched back to page level metrics, and those of us who wish to see ad unit CTR and other ad unit level metrics can now do so under the Performance reports tab.

2. The Allow and block ads drop-down selector, which lets you see your blocking features by product, has been updated to call out the product name. This makes the interface a lot more clear for those of you using multiple products.

3. Ad unit impressions and queries have been renamed ‘Ad requests’ to better describe how this statistic is used for AdSense for content, AdSense for search, and other products. An ad request is recorded each time an ad unit on your site requests ads from Google's servers (for content ads) or a search query is made (for search ads). Google Adsense team have report an ad request each time a request was sent, even if no ads were returned and public service ads, backup ads, or no ads were displayed instead.

4. Based on feedback, Google Adsense team have updated the terms found under the Ad types section of your Performance reports to include text, image, rich media, animated image, and flash. Previously, rich media ads were referred to as HTML and animated image was called dynamic image.

5. For publishers using our AdSense for games and AdSense for video products, you can now create and edit channels and see reporting for these products. Learn more about AdSense for games and AdSense for video.

Add today high profitable units of Adsense - (336x280, 300x250, 728x90 and 160x600) to your webpages

Want to increase your present adsense earning, then consider adding any of these top performing units (336x280, 300x250, 728x90 or 160x600) to pages currently showing less than three ad units. This will help you make the most of Google Adsense large inventory of ads!

Create New Ad Unit Now

To create a new unit in New AdSense Interface:
1. Sign in to your account
2. Visit the "My ads" tab
3. Click “New ad unit”
4. Customize your ad unit and add the code to your pages

Test it out and track the effectiveness of your tests with custom channels- it’s worth it!

Enjoy

Searching for more revenue? Optimise your AdSense for Search implementation!

We should love AdSense for Search (AFS). It combines our favourite Google products - AdSense and Search! Today, we want to tell you how you can optimise your AFS implementation:

Ensure users can see your search boxes! Try a site search box alongside a web search box, near your site navigation. Or place one box near your site navigation and one below your content.
Customize the look and feel of your search results pages to suit your site. Find out how!

How do I customize my AdSense for search results pages?
https://www.google.com/adsense/support/bin/answer.py?hl=en&answer=10000

Keep users on your site for longer by displaying AdSense for Search results within a frame on your site. Find out how!

How do I implement AdSense for search results on my own page?
https://www.google.com/adsense/support/bin/answer.py?hl=en&answer=43862

Add keywords to tailor the results and ads to your content. Find out how!

How does adding keywords affect AdSense for search?
https://www.google.com/adsense/support/bin/answer.py?hl=en&answer=91654

Give it a try! Improve your AFS implementation, and see how you can improve your AdSense revenue. You can find answers to all your AFS questions here

FAQ on AdSense for search

https://www.google.com/adsense/support/bin/topic.py?topic=144

New Interface Wednesdays: Compare and search performance across multiple date ranges

Have you ever run a test on one of your ad units, and wished you could more easily compare performance from before and after the test? If you've created and saved an ad unit in your account, you'll now find an easy way to do this in your ad units report.
Start by visiting the Performance Reports tab and choosing the ad units report (you'll find it in the navigation bar under "Entire account by day").

Search for the name of an ad unit you've updated and select it.
Open the date range box and set a window of dates before your test -- for example, two weeks.

Check the box marked "compare to other dates" and include a similar window of dates after you made the change to your ad unit.

More on Google Adsense blog

“What is eCPM? What affects my eCPM? What can I do to earn a higher eCPM?”

Understanding your eCPM (effective cost per thousand impress...)

“What is eCPM? What affects my eCPM? What can I do to earn a higher eCPM?”

Effective cost per thousand impressions (eCPM) is the amount of revenue you can expect to earn from AdSense for every 1000 impressions shown on your site. Since eCPM helps you measure how well your ads are performing, we often hear questions from publishers about the factors that impact this metric and how it relates to their earnings. If you're using the new interface, you'll see that your reports show RPM (revenue per thousand impressions); RPM is just another term for eCPM, and it's calculated the same way, so we use these two terms interchangeably.

To help provide some clarity, we’re kicking off a two-part video series with more insights into how eCPM is calculated in order to help you maximize earnings. With the help of AdSense optimization specialist, Matthew Carpenter Arevalo, we’ll show you the factors that affect eCPM, how to track user behavior and traffic patterns, and what you can do to improve your website performance.

In the video below, Matthew will introduce you to the basics of how eCPM is calculated and explain how to analyze the causes behind any changes in your eCPM.

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New look of AdSense for content ad units

Now Google Adsense 3 most popular units have a new look as above.

Leaderboard (728x90): the title, description, and URL are now arranged in rows instead of columns (except in the case when only one ad is showing)
Medium and large rectangles (300x250, 336x280): the URL is now in the same line as the title
In certain cases, you'll also see a few minor adjustments to the font size. For example, the font size for the leaderboard with four ads is much more readable. Please note that these changes will roll out over the next few weeks.

During testing, the redesigned ads performed extremely well. We'll continue to experiment and innovate on our formats to help you monetize your content, and we encourage you to submit ideas in the comments below.